Contextual Selling

Context matters for strategy and relevance.

Selling today is more complex, with more choices and more educated and experienced buyers. Sales success starts with getting relevant to your buyers, and for that, context is crucial.

We harness the wisdom of the tribe and apply front-line intelligence about current buying dynamics to build sales strategies that help sellers strike with precision to accelerate revenue generation. We simplify complicated ideas and selling motions, create situation-specific messaging, and frame up targeted game plans to address specific sales agendas in diverse and complex selling environments.

INSIGHTS

Unisys Industry-Specific
Sales Playbooks

Spot broader opportunity patterns and contexts while simultaneously creating playbooks across four industries.

Unisys Industry-Specific
Sales Playbooks

CASE STUDY

Contextual Selling

Guidance around questions to ask, messages to say, and tactics that drive engagement.

EBOOK

Buying Dynamics

Learn strategies that can help you improve your Sales team’s effectiveness.

EBOOK

Account-Based Marketing

Learn strategies that can help you improve your Marketing team’s effectiveness.

EBOOK

Sales Enablement

A quick read with actionable insights you can use today for bigger, better deals.

BRIEF